Starting a small business is a big decision, and most small business owners say they wish they had known a bit more when they were starting out. Bartercard is a simple, flexible system that converts slow moving stock, downtime, spare capacity or vacant seats into extra sales. Using a currency of trade dollars you can trade conveniently with up to 24,000 members worldwide. It’s a secure, flexible way to manage your business more efficiently while saving your hard-earned cash.
Firstly, they say, “Make the reason why you’re in business your main focus. Keep it front and centre of everything you do. Your passion will be the fuel that keeps you going when it all seems too hard”. Secondly, research, research and research some more
It’s one of the biggest mistakes start-ups make, but is made easier today with online platforms such as Facebook and Google.
They also advise that you become a master of marketing. Learn and apply what you can, and keep on top of your social media marketing. It will give you the edge if you can master it. If not, work with someone who can. Similarly, you should stick to what you know you can do well. Ideally, you want to be the only one selling what you’re selling, as nobody wants to compete in an overcrowded market.
Start small. Find your niche, build your base, give great service and continue to evolve. Starting small allows you the time and space to learn as you go without huge overheads weighing you down. Similarly, and very importantly, ask for help and don’t try to go it alone. Dive into learning and find yourself a good coach or mentor. Look for someone who has been where you want to go, someone who inspires you. They’ll be worth their weight in gold.
It’s also vitally important to have a solid understanding of the specific metrics associated with your start-up business and keep your finger on every pulse. Get on board with systems, services, and platforms that can save you money. Being a small business owner is one of the toughest jobs around, so take time to take care of number one.
From start-up to well established, some ideas just keep getting better. The rules of business have changed and continue to do so, and thinking outside the square has become an essential tool for business owners who want to keep ahead. Bartercard, the world’s largest cashless business networking platform is designed with one goal in mind – to expand your business and your profits.
Finally, for more tips and tricks on how to grow your customer reach, download Bartercard’s FREE eBook: 8 Ways to Attract New Customers, and for more information on Bartercard members, competitive advantage in business and business networking please go to http://askbartercard.co.nz .
